UKCP Psychotherapist · Therapeutic Coach
I provide therapeutic life coaching in-person at Harley Street, City Road and online. Support begins with a complimentary 20-minute initial consultation to talk through what you want to change.
Together, we will find the clarity and confidence to move forward; I ground practical coaching in my psychotherapeutic experience, ensuring change lasts.
Years of experience
After more than a decade working in the NHS and private practice, I have learned that lasting change requires both deep self-understanding and steady, forward momentum. While clinical therapy focuses on healing the past, therapeutic coaching works with where you are right now.
We examine how long-standing habits, internalised criticism, and protective patterns influence your choices today. By understanding these mechanisms, you can move past self-doubt, trust your own judgement, and approach difficult decisions with greater calm.
Every programme is shaped around your specific circumstances. We establish realistic goals, agree focused steps to practise between sessions, and build reliable habits that last across your career, relationships, and daily life.

Reset pace and boundaries, rebuild energy, and design work and life that support recovery.

Quiet the inner critic, practise courageous actions, and build self‑belief you can rely on.

Gentle habit change, movement and sleep routines, and realistic plans that meet your season of life.

Brain‑friendly systems, time and focus tools, and strengths‑based planning without masking or shame.

Support for teens and young adults: goals, motivation, study skills and steady self‑confidence.

Take your relationship to the next level, seeing what’s going wrong and building a plan of action to overcome these challenges that works for you both.

Clarity, prioritisation and decision‑making; meeting rhythms and deep‑work habits that scale your impact.

Founder support: focus and runway planning, co‑founder alignment, hiring decisions and pitch practice.
Studied CBT at King's College London
I know what it’s like to feel stuck, doubted, and unsure if things will ever change.
I arrived in the UK as an immigrant, working days and evenings while struggling to pay my psychotherapy training fees. When my son was diagnosed with autism and excluded from multiple schools, everyone told my wife and me to lower our expectations; we didn’t.
We believed in him fiercely, and today he has two Master’s degrees from top Universities and currently he’s working with me in our family-run home care business.
That experience is at the heart of how I coach. With over 20 years’ experience in the NHS and private practice, and training from the Tavistock and Portman NHS Trust and King’s College London, I combine clinical depth with real understanding of what it takes to create lasting personal and professional change.
If you are looking for structured, thoughtful support to move forward, I would be pleased to work with you.
“With Sabbir’s continued support and guidance, I am better at dealing with negative thoughts and emotions, have improved the quality of the most important relationships in my life.”
Author and Entrepreneur
I am deeply grateful for Sabbir’s profound positive impact on my life. His unique approach has been truly transformative. I feel empowered to live authentically and to build the life I’ve always dreamed of.
AI Product Manager
Sabbir’s professionalism and expertise have been instrumental in navigating various aspects of my life. He provides practical tools and strategies that extend well beyond our sessions.
Corporate Lawyer, London
We work within your everyday life: your career, relationships, and personal commitments, focusing on practical change rather than abstract concepts.
Coaching is informed by clinical training in CBT, DBT, and psychodynamic psychotherapy, giving structure to your goals.
We identify the underlying psychological patterns and self-doubt that make change feel difficult to sustain.
Coaching is practical and accessible for people navigating career transitions, life changes, or personal burnout.
Sessions respect your cultural background, values, and neurodivergent thinking, adapting to how your mind runs.
We set realistic goals aligned with what matters to you, building steady habits rather than relying on short bursts of motivation.
I offer face-to-face coaching in Central London and online sessions for clients across the UK (and internationally). You can choose what best supports your schedule, privacy, and consistency.
Coaching is with Sabbir Ahmed, UKCP-registered psychotherapist (Reg. No. 2011164676) and EMCC-accredited coach. In person sessions are at 96 Harley Street (W1G 7HY) and 335 City Road (EC1V 1LJ), with secure video available across the UK. Your first step is a free 20-minute consultation.
Locations (in-person):
Clear fees for therapeutic coaching, with a free 20-minute initial consultation.
1 Session Starting from
£350
We begin by understanding your unique challenges, and goals, creating a safe and trusting space.
In our first sessions, we identify your goals, explore what’s been holding you back, and uncover patterns, using tools such as strengths-based coaching, mindset exploration, and clarifying your values.
Based on my training in CBT, DBT, and analytical approaches, we build sustainable habits, mental frameworks, and strategies tailored to your unique situation.
Drawing on my training in CBT, DBT, and psychodynamic approaches, we build steady, reliable habits that fit your life and support lasting progress.
Every journey is unique, but clients often experience meaningful shifts in these areas:
Make clearer, more decisive choices in your career, relationships, and daily life.
Recognise and move past self-doubt to build grounded, lasting self-trust.
Develop practical tools to navigate stress, anxiety, and difficult emotions calmly.
Align your daily routines and boundaries with what genuinely matters to you.
No. Therapeutic coaching is forward-focused and goal-oriented, helping you create practical change in your life. While I draw on therapeutic principles, we work on achieving specific outcomes rather than processing past trauma. Because I am also a UKCP-registered psychotherapist, if we discover that deep clinical therapy or trauma processing is what you need first, we can discuss starting psychotherapy together instead.
Life coaching usually focuses on external goals and accountability. Therapeutic coaching does that too, but draws upon psychotherapeutic training to understand the emotional patterns, internalised criticism, and protective habits that get in the way. It is separate from clinical therapy, but has much greater psychological depth than standard coaching.
Yes. I offer face-to-face sessions at my practices in Angel (335 City Road, EC1V 1LJ) and Harley Street (96 Harley Street, W1G 7HY). I also offer secure online sessions for clients across the UK.
Many clients choose a blend of in-person and online coaching sessions to suit their schedule.
It depends on what you want to achieve. Some people book a focused block of 6 to 8 sessions for a specific transition or challenge. Others prefer ongoing monthly support. We discuss and agree the initial plan during the complimentary consultation, and review progress openly as we work together.
The initial consultation is a complimentary 20-minute phone or video conversation. We discuss what you want to work on, whether therapeutic coaching is the right fit, and answer any questions you have. There is no obligation.
Availability varies, but I typically schedule your first session within 1 to 2 weeks of your initial consultation.
Book your initial consultation today and take the first step towards clarity, confidence and lasting change.
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